When we talk about content marketing, we tend to focus on the words, but the visual aspect is just as important - if not more.
In fact, people usually only retain 10% of information they read three days later. However, if that same piece of information is accompanied by a relevant image, people retain 65% of the information (source: HubSpot
This issue of our newsletter is devoted to illustrating (no pun intended!) the power of design at every stage of your marketing, from the bare bones of your website, right through to the fonts you use.